Shop Range Rover, Defender, and Discovery VehiclesDistinguishing between Land Rover vs. Range Rover SUVs is a simple case of brand vs. model: The Land Rover brand designs and produces Range Rover models. So, the answer to, "Is the Land Rover brand the same as Range Rover?" is both yes and no.
- The Land Rover brand is the parent company of Range Rover, Defender, and Discovery.
- Beneath the Land Rover umbrella is the current family of Range Rover SUVs.
- Range Rover models may change year-to-year; the Land Rover company does not.
As noted, online searches for "Land Rover models vs. Range Rover vehicles" – or the inverse, "Range Rover models vs. Land Rover models" – are a bit of a false comparison. The difference between Land Rover models and Range Rover models is that the Land Rover brand makes all the Range Rover models that we carry at our Land Rover Bedford dealership.
FROM BIKES AND SALOON CARS TO MODERN ICONS: A HISTORY OF THE LAND ROVER BRAND
Curious how the Land Rover marque began and when Range Rover models were introduced? We compiled an abbreviated history of the stately Land Rover nameplate, which has its roots in Coventry, England, and was later made famous by the Wilks brothers.
Originally called the Rover Company, the brand was launched and began producing bicycles in 1877. Shortly after, it turned its attention to motorbikes. Nearly a quarter-century later, the company switched its focus again, this time to the automotive industry, a choice that would eventually position Land Rover vehicles as the pinnacles of luxury they are today.
- 1877: Rover Company founded by John Starley and William Sutton
- 1904: Production changes from bicycles to automobiles
- 1934: Saloon cars introduced by Maurice and Spencer Wilks
- 1948: First Land Rover vehicle unveiled at the Amsterdam Motor Show
- 1970: First Range Rover launched with two doors and manual shifting
- 1981: Four-door Range Rover built that shapes future body styles
- 1994: Second-generation Range Rover lineup gains luxury status
- 2013: First-ever hybrid Range Rover introduced worldwide
- 2018: First-ever plug-in hybrid Range Rover makes its global debut
Today, the Land Rover brand encompasses three distinct vehicle families: Range Rover, Defender, and Discovery. These aristocratic vehicles have been driven by celebrities, athletes, and global icons, from the late Queen Elizabeth II and Daniel Craig to David and Victoria Beckham, Arnold Schwarzenegger, and Jay-Z – and we carry them all at Land Rover Bedford.


EXPLORING THIS YEAR'S ELITE RANGE ROVER MODELS
With every passing year, we become more excited about the future of the Land Rover dynasty. In 1994, a new electronic air suspension created an ultra-cushioned ride; in 2002, models received a unique-at-the-time heated windshield; in 2013, fresh technology and a larger center touchscreen were introduced, and most recently, the Range Rover lineup has revealed novel trim levels, even more powerful engines, and their infamous Rear Seat Entertainment systems. If you're eager to slip into a world of four-wheeled elegance, here's a snapshot of the current Range Rover family, each showing off unique technology and amenities.
RANGE ROVER EVOQUE
This shockingly well-priced luxury SUV is the perfect city companion. With its compact footprint and nearly 4,000-pound towing capacity,1 the Range Rover Evoque can transform your daily activities from errands to events. A panoramic roof and Meridian™ Sound System come standard, as does a 3D Surround Camera for premium visibility.
RANGE ROVER VELAR
The Velar, known for its avant-garde design and highly minimalist interior, takes the traditional boxy Range Rover shape and turns it into an aerodynamic trendsetter. Grained leather seats and 14-way power adjustments cradle drivers in comfort, while Park Assist is on standby, ready to support you with semi-autonomous parking in both parallel and perpendicular scenarios.
RANGE ROVER SPORT
Possibly the most recognizable of the Range Rover lineup, the Sport edition is a driver-focused performance machine with sharper handling and more athletic styling than its siblings. Expect an immersive drive in any new Sport trim level, as well as high-tech features like an auto-dimming rearview mirror, Front and Rear Parking Aid, and wireless smartphone charging.
RANGE ROVER
The chauffeur-ready Range Rover is a full-size masterpiece: it has three wheelbase options and the smoothest, quietest ride we've ever experienced. Its ultra-luxe leather upholstery makes this model truly fit for royalty. Ask our Land Rover dealership staff about adding an Executive Class seating package to your build to enjoy a deeply reclined, temperature-controlled, massaging second row.
RANGE ROVER SPORT SV
The Sport SV prioritizes high-speed, dynamic performance reminiscent of race cars, especially with its monstrous horsepower. At the same time, nothing inside the cabin has been forgotten: even the smallest details are precision-crafted, from Satin Chrome gearshift paddles to the flush, deployable door handles.
RANGE ROVER SV
This top-tier SUV also offers three wheelbase sizes and seating for up to seven passengers to deliver supreme, ultra-luxury comfort. True to its executive personality, the Range Rover SV comes with features we didn't even know we needed, like power-deployable leg rests and, in its upper trim levels, passenger foot massagers.
RANGE ROVER ELECTRIC
As of June 2026, the first Range Rover Electric SUV is expected to arrive in the U.S. later this year or in early 2027, though no official release date has been announced at this time. According to Land Rover representatives, the Range Rover Electric will be the quietest, most refined Range Rover ever created. It will also debut a new traction control system.


RANGE ROVER LEASING AND FINANCING SPECIALS WORTHY OF THEIR LUXURY NAMES
When you lease or finance a Range Rover at Land Rover Bedford, you'll automatically be ushered into the entire Land Rover legacy. Better yet, our Range Rover specials can put you in the driver's seat for an affordable monthly payment. We offer lease and loan incentives for all our new models! Interested in visiting our showroom for an unforgettable tour of these bespoke vehicles? Contact us today.
JOIN A MULTI-GENERATIONAL LEGACY AT LAND ROVER BEDFORD
Since its first Safety Bicycle designed in 1877 to its current posse of SUVs, the Land Rover label has taken common transportation and turned it into a way of life. If today's exploration of Range Rover vs. Land Rover titles is settled in your mind and you're eager to become a part of the Land Rover world, it's probably time for the thrill of a test drive.
Come peruse our Land Rover Bedford showroom to see just how high above mainstream our new Range Rover, Defender, and Discovery SUVs for sale can soar. While you're here, feel free to ask about any package upgrades that could customize your favorite Range Rover even further. We also offer competitive lease and finance options that can make your induction into the Land Rover family even more satisfying.
FREQUENTLY ASKED QUESTIONS ABOUT LAND ROVER VS. RANGE ROVER SUVS
WHAT IS THE DIFFERENCE BETWEEN A LAND ROVER VEHICLE AND A RANGE ROVER VEHICLE?
Listing differences between Land Rover vs. Range Rover vehicles isn't actually possible because the Land Rover brand is the overarching company that produces Range Rover vehicles. The Land Rover nameplate also manufactures Defender and Discovery SUVs. You can tour and test-drive these legendary vehicles at our Bedford dealership.
WHICH VEHICLES DOES THE LAND ROVER BRAND PRODUCE?
The Land Rover brand currently produces three distinct model lineups: Range Rover, Defender, and Discovery. In the past, the Land Rover moniker has also been associated with Series I, Series II, and Series III utilitarian 4x4s, the compact Freelander SUV, the heavy-duty Land Rover Wolf, and a specialized military vehicle called the 101 Forward Control.
Featured Customer Review
Everyone was very helpful and kind. My salesperson was Travis King. He was excellent. "The Money Man" Patrick was excellent also. They both were very patient and explained everything to me. Perfect experience at this Land Rover Bedford store! I'm looking forward to their help maintaining my new Range Rover.❤️